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Wednesday, February 10, 2010

How Nonprofits Can Search Blogs and Twitter to Find Supporters

There are many ways nonprofits can find supporters on the internet. Two of these ways include searching blogs and Twitter. This is a great way to see who is writing and talking about your organization and a particular topic related to your organization.

What to search for:
  • Your organization's name
  • Topics related to your organization's issue
  • Campaign your organization is having
  • An event for your organization
Where to search:
How to Connect With Supporters:
  • Write comments on their blog entries
  • Send a tweet or direct message to thank the person who tweeted about your organization
  • Follow the person on Twitter (and if they are not following you yet, they can learn you are on twitter and hopefully follow you back)
  • Retweet their messages
  • Link to their blog post in your tweet