The ALS Ice Bucket Challenge has been a trending topic on the Internet. Many people in the nonprofit sector and social media have shared their thoughts about why this challenge has been successful.
Here is a roundup of these articles-
Why the #IceBucketChallenge works (from the Nonprofit Marketing Blog)
What the Social Media Success of the ALS #IceBucketChallenge Can Teach Nonprofits (from J Campbell Social Marketing)
Creating Your Nonprofit’s Version of the #IceBucketChallenge (from Kivi's Nonprofit Communications Blog)
How to Knock Off the Ice Bucket Challenge and Make Social Media Work for Your Cause (from Fired Up Fundraising)
Is A Downer News Cycle A Factor in the ALS Ice Bucket Challenge Success? (from Beth Kanter)
The ALS Ice Bucket Challenge: 3 Lessons In Social Media Strategy (from Business 2 Community)
Four Lessons Brands Can Learn From the ALS Ice Bucket Challenge (from Forbes)
Haters Gonna Hate: Ice Bucket Challenge Edition (from Marissa Garza)
Changing the World One Bucket of Ice at a Time (LinkedIn post by Nicholas L.)
The Ice Bucket Challenge and the Art of Storytelling (LinkedIn post by Amanda S.)
7 Reasons behind the Fundraising Success of the Ice Bucket Challenge (LinkedIn post by David W.)
What the ALS Ice Bucket Challenge Teaches Us About Social Media (LinkedIn post by Frank G.)
Know of any other articles that explain why this challenge is a success and what nonprofits can learn from it?