Articles About Nonprofit Websites

Here are links to articles about nonprofit websites-

5 Things You Should Think About for Your Nonprofit Website  (re: charity)

3 "Hidden" Jobs Your Nonprofit Website Has to Perform (SW Creatives)

Your Nonprofit Website Must Have These 5 Things (about.com)

4 Ways to Improve Volunteer Satisfaction Using Your Website (Wired Impact)

Nonprofit Websites that Work: Showcase Your Personality, Passion & Impact (Getting Attention)

2014 Nonprofit Marketing Report

The 2014 Nonprofit Marketing Report was just released by Blackbaud and The Content Marketing Institute.  Here are some of the findings:

• 92% of nonprofit professionals use content marketing.
• The social media platform used the most to distribute content is Facebook (91%).  Other platforms used are Twitter (69%), YouTube (65%), LinkedIn (53%), Google+ (27%), and Pinterest (25%).
• The top 3 goals for nonprofit content marketing are fundraising (79%), brand awareness (73%), and engagement (65%).  I was surprised to see that website traffic was at 51% and volunteer recruitment was at 43%.
• The top 3 metrics for nonprofit content marketing success are increased fundraising (66%) , website traffic (53%), and social media sharing (49%). It was interesting to see that subscriber growth was at 31%.
• The 7 content marketing challenges that nonprofit professionals face the most are lack of time (69%), lack of budget (67%), producing the kind of content that engages (48%), lack of knowledge and training (45%), inability to measure content effectiveness (36%), producing enough content (35%), and producing a variety of content (31%).

Resources About Donation Pages

There have been some great resources lately about donation pages. Listed below are links to articles and a great infographic.

8 Ways to Wake Up Your Donation Page (Red Rooster Group)

Testing Your Donation Form Part 1: Why do it? (npENGAGE)

Testing Your Donation Form Part 2: Designing Your Test (npENGAGE)

Is your nonprofit website ready for the Giving Season? (First Giving)

Is September the new December? (Sea Change Strategies)

10 Donation Pages We Love (DonationPay)


Architecture of a Donation Page Infographic from CausePopuli-

5 Articles About Nonprofit Blogs

There have been some great articles recently about nonprofit blogs. I am excited that people are still interested in this topic.

Sixteen nonprofit blog post ideas (Nonprofit MarCommunity)

31 Nonprofit Blog Post Ideas (Wired Impact)

21 Ideas For Your Nonprofit Blog (Bloomerang)

6 Offline Sources of Blog Ideas for Nonprofits (Business 2 Community)

6 Essential Components of Top Notch Nonprofit Blogs (Hubspot)

3 Nonprofit Technology Tips You Can Learn From Disney

1. "You'll never know unless you try"

Your organization will never know if social media sites, having a blog, adding new features on your website, or anything else related to technology will help your organization without trying.

2. "Always try again"

Your organization may not be successful at first with social media or online fundraising. You can always try again to make it a success.

3. "Wish I could be part of your world"

People want to be part of your organization! Make sure it is clear on your website how people can donate, volunteer, sign up for your e-newsletter, and connect with you on social media.